Background
- Test was conducted with a mid-size non-bank SMB lender in the US
- Experian had developed a proprietary custom risk model for this lender
Results
- Using only Experian data, Uplinq performed 2.5x better than Experian
- Using all data available, Uplinq performed 8x better than Experian
Conclusion
- Whether compared to bureaus or other analytics providers, Uplinq understands the predictive attributes of small business better than most others
- Uplinq’s systematic data view improves underwriting and removes vulnerability resulting from missing or erroneous information